We are often asked if in the times of Facebook, MySpace and Twitter whether you really need your own website. Our answer is always the same.Band websites are extremely important. Having your own domain name is also a key to your success. Let us show you just a few reasons why:
Band Website vs. MySpace/Facebook/Other
First of all, you never want to put all of your eggs in one basket. Relying on a service like MySpace, and not having your own website is extremely dangerous. Many bands think that due to MySpace's popularity, it's the website that they should focus all of their time and energy on. Yes, MySpace/Facebook,etc is important for musicians, but relying on someone else's service can be a ticking time-bomb waiting to go off. What would happen if MySpace was suddenly shut down? It's not as impossible as it may seem. Just think of all of the problems that MySpace has had, with predators using the social-media site for preying on people and how much trouble MySpace has gotten into with parental-control groups. Having your own site, and mailing list eliminates a lot of those issues because you have complete control of what happens to your site and gives you the ability to contact your fans, should something go wrong with MySpace (or similar sites). One other reason why it is important that you have your own domain name, is that it's usually much easier to remember than a MySpace URL!
Your Band's Domain Name
You want to have a domain name that is easy to remember; hopefully your band's name, if it is available. You'll want to put it on everything that your band puts out, postcard mailers, flyers, cds, t-shirts, everything! Matter of fact, make some t-shirts up and wear them all the time! You also want to make sure that every person you know, knows your web address. Make absolutely sure that your fans are told, many times a night, what your website is...and tell them to go there!
Registering Your Band's Domain Name
Registering your own domain name is no longer expensive (under £10/year for .com's). Some of the most popular domain registration sites out there also have web hosting available.
No comments:
Post a Comment